VIRTUAL SALES ASSOCIATES – NEXT INTERNET FAD?

VIRTUAL SALES ASSOCIATES – NEXT INTERNET FAD?



NEW YORK (Wireless Flash) – You think pop-up internet ads are annoying? Well, get ready for the latest: “virtual sales associates.” A company called LivePerson has announced that it will start offering a service that will feature pop-up sales associates for commerce websites. A spokeswoman says web shoppers who browse at participating sites will receive pop-up windows from a live salesperson asking the question, “Are you looking for anything special?” So far Bloomingdales and Godiva Chocolate are the first retailers to use the new technology. It may seem like another doomed internet fad, but the company claims the technology could save money because it costs the company 75 percent less than regular customer service phone calls.

Thu 06-28-01